(PRESSREELS) BLACKPINK’s “How You Like That” choreography video has surpassed 100 million views on YouTube. It is BLACKPINK’s 20th career and the choreography video ‘Self-Limited Record’ worth billions of views.
BLACKPINK’s “How You Like That” choreography video surpassed 100 million views on YouTube at 6:45 a.m. on Tuesday. It was released at 9 a.m. on July 6 for 21 hours on the 15th. It is more than twice as fast as the period during which the choreography video for BLACKPINK’s existing mega hit “Kill This Love” has been achieved.
The choreography video for “Kill This Love” (2019) reached 100 million views in 57 days, while the choreography video for “DDU-DU DDU-DU” (2018) took about three months to reach 100 million views. Although it is rare for choreography videos to record hundreds of millions of views on YouTube, BLACKPINK’s new songs show a steeper trend.
The same goes for global music charts and music video views. As soon as the song “How You Like That” was released, it “All Kills” six major charts in Korea, followed by topping the weekly chart for three consecutive weeks and winning 10 music broadcasting titles. It also topped iTunes’ 64 countries and ranked second on the Spotify Global Top 50 chart, breaking K-pop’s highest ranking. The world’s two biggest pop charts, Billboard Hot 100, ranked 33rd on the U.S. Billboard Hot 100, and the U.K.’s Official Singles Top 100, breaking the all-time high ranking of K-pop girl groups.
The music video for ‘How You Like That’ broke various world records. On the first day of its release, it recorded 86.3 million views, making it the Guinness World Records for a total of five categories, including “Most views of YouTube videos in 24 hours.” Since then, it has recorded 100 million views in about 32 hours, 200 million views in seven days, and 300 million views in 21 days, the shortest time in YouTube music video history.
The number of subscribers to BLACKPINK’s official YouTube channel is also steadily increasing, drawing attention. The number of subscribers to BLACKPINK’s YouTube channel has increased by about 4.5 million since the release of How You Like That, and is currently the largest single channel for K-pop artists to more than 42.2 million.
Meanwhile, BLACKPINK’s “How You Like That” is a hip-hop song that has a strong impression of the rising vocals and explosive drop-part twists as emotions change. As the song progresses, it is loved by music fans with the message, “Let’s soar high in any situation,” in a powerful beat that adds.
