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BTS is No. 1 in the Boy Group brand reputation analysis result... No. 2 SEVENTEEN and No. 3 EXO BTS is No. 1 in the Boy Group brand reputation analysis result... No. 2 SEVENTEEN and No. 3 EXO

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BTS is No. 1 in the Boy Group brand reputation analysis result… No. 2 SEVENTEEN and No. 3 EXO

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According to a big data analysis conducted by the Korea Enterprise Reputation Institute in April 2020, the boy group’s brand reputation was analyzed in the order of No.1 BTS, No. 2 SEVENTEEN and No. 3 EXO.

We measured 49,378,619 boy group brand big data measured from March 9, 2020 to April 10, 2020 through consumer behavior analysis, and measured participation index, media index, communication index, and community index for boy group brands. Compared to last March’s 49,614,836 brand big data, it decreased by 0.48%. According to the detailed analysis, brand consumption fell 1.70%, brand issues fell 14.30%, brand communication rose 17.70%, and brand spread fell 2.63%.

“Boy Group Brand Reputation, April 2020 Big Data Analysis Results…No. 1 BTS, No. 2 SEVENTEEN and No. 3 EXO.” 

According to the analysis of big data in April 2020, boy group brand reputation was analyzed in the order of No. 1 BTS, No. 2 and Seventeen No. 3. EXO. 

The Korea Enterprise Reputation Institute measured 49,378,619 boy group brand big data, measured from March 9, 2020 to April 10, 2020, through consumer behavior analysis, the participation index, media index, communication index, and community index for boy group brands were measured. Compared with 49,614,836 brand big data in March, the figure was down 0.48 percent. 

The brand reputation index is an indicator created through brand big data analysis, finding that consumers’ online habits have a significant impact on brand consumption. Boy group brand reputation analysis can measure positive assessments of boy groups, media interest levels and consumers’ interest and communication volume. It also included an analysis of brand monitors of 100 brand reputation editors. 

The ranking of 30th in the boy group’s brand reputation in April 2020 is as follows.

BTS, SEVENTEEN, EXO, NCT, WINNER, Super Junior, ONEUS, SHINee, INFINITE, VICTON, VIXX, ASTRO, Berry Berry, 2PM, TVXQ, BTOB, Hotshot, NU’EST, Golden Child, MONSTA X, Big Bang, PENTAGON, THE BOYZ, SF9, TOMORROW X TOGETHER, BLOCKB, JYJ, MCND, DONGKIZ, ONF”

First place, BTS (RM, Sugar, Jin, J-Hope, Jimin, V, Jungkook) brand was analyzed to have a brand reputation index of 11,744,497, with the participation index of 2,651,352 Media Index of 2,678,304 Communication Index of 3,479,080 Community Index of 2,935,762. Compared with the brand reputation index of 12,903,195 in March, the figure fell 8.98 percent. 

Second place, Seventeen (S.coups, Wonwoo, Mingyu, Vernon, Woozi, Jeonghan, Joshua, DK, Seungkwan, Hoshi, Jun, The8, Dino) brand was analyzed to have a brand reputation index of 3,908,014 with the participation index of 334,488 media index of 1,927,363 community index of 1,343,571. Compared with the brand reputation index of 1,879,640 in March, the figure rose 107.91 percent. 

Third place, the brand EXO (Suho, Xiumin, Baekhyun, Chen, Chanyeol, D.O., Kai, Sehun) was analyzed to be the brand reputation index 3,625,325, with the participation index of 297,000 Media Index of 1014,016 Communication Index of 1,602,877 Community Index of 711,432. Compared with the brand reputation index of 3,096,492 in March, the figure rose 17.08 percent. 

Fourth place, NCT (Taeil, Johnny, Taeyong, Yuta, Doyoung, Ten, Jaeyoung, Winwin, Mark, Renjun, Jeno, Haechan, Jaemin, Chenle, Jisung, Lucas, Jungwoo, Kun) brand was analyzed in 2,115, with the participation index of 203,720 Media Index, 808,673 Community Index, 546,081. Compared with the brand reputation index of 2,540,480 in March, the figure fell 8.87 percent. 

The 5th place, Winner (Kang Seung-yoon, Kim Jin-woo, Lee Seung-hoon, Song Min-ho) brand was analyzed to be the brand reputation index of 1,613,827 as the participation index of 414,080 communication index of 470,282 community index of 326,602. Compared with the brand reputation index of 1,011,885 in March, the figure rose 59.49 percent.

Koo Chang-hwan, director of the Korea Enterprise Reputation Institute, said, “Boy Group’s brand reputation was ranked first in the analysis of big data in April 2020. Boy group brand categories shrank 0.48 percent compared with 49,614,836 brand big data in March. If you look at the detailed analysis, brand consumption fell 1.70 percent, brand issues fell 14.30 percent, brand communication rose 17.70 percent and brand spread fell 2.63 percent,” the reputation analysis said. 

BTS brand, which ranked first in big data analysis in April 2020, was highly analyzed in link analysis as “fun, cheer, and like.” Keyword analysis showed that “album, billboard, and YouTube” was highly analyzed. In the positive maintenance rate analysis, the positive ratio was 87.53%. If you look at the detailed analysis of BTS brands, brand consumption fell 16.01 percent, brand issues fell 11.47 percent, brand communication rose 10.66 percent and brand spread fell 17.93 percent,” the company said in an analysis of brand big data. 

The Korea Institute of Corporate Reputation announces the amount of changes in the brand reputation index by measuring the rating index of domestic brands every month. The latest boy band brand reputation index is the result of brand big data analysis from March 9, 2020 to April 10, 2020. 

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Family Rivalry Continues! TREASURE Regains The Lead in NEW K.ID’s Weekly Chart

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NEW K.ID, the No.1 TV channel for all K-Pop entertainment and source (https://cutt.ly/NEWKID), announced its weekly chart for the 4th week of September.

[Weekly Idol]

TREASURE is on a mission. After BLACKPINK reclaimed their throne in NEW K.ID’s Weekly Idol Ranking last week, TREASURE rose to the top of this week’s chart once again. Considering that TREASURE only officially made their debut last month, it is remarkable to see them go toe to toe with BLACKPINK so fast. YG fans will undoubtedly be happy as YG artists have won the last 11 NEW K.ID’s Weekly Idol Rankings. TREASURE’s new song, ‘I LOVE YOU’ is also attracting a lot of attention worldwide as it topped LINE MUSIC’s Top 100 Chart, which is the biggest music platform in Japan. They also surpassed 200,000 in the album sales just in pre-order, having the best performance among all the newly debuted K-Pop idols this year. Furthermore, the ‘I LOVE YOU’ Music Video brought more than 10 million views on YouTube within 72 hours of its release. TREASURE’s members commented that they do not wish to dwell on the numbers but would rather like to repay the fans with great music.

[Weekly Hot News]

Followed by TREASURE, BLACKPINK, SECRET NUMBER, DKB, STRAY KIDS, SF9, AKMU, RED VELVET, SEVENTEEN, and TXT got into this week’s Idol Ranking. Coming in at the second place, BLACKPINK is releasing their first official studio album, ‘THE ALBUM,’ on October 2nd. YG Entertainment has been teasing the highly anticipated album with members’ unique and individual pictures. The album will be released at 12 AM EST or 1 PM KST. ‘THE ALBUM’ already surpassed 800,000 sales in pre-order and is projected to shatter the records as the most sold K-Pop female artists’ album in the history. With the pre-released singles such as ‘How You Like That’ and ‘Ice Cream’ having tremendous successes, fans are excited to see how ‘THE ALBUM’ will shake up the industry.

Photo @blackpinkofficial Instagram

Ranked at #5, Stray Kids has been selected as the fastest-rising K-Pop artist in the world according to the joint data analytics done by Twitter and Space Oddity. With this year’s K-Pop Analysis and #KpopTwitter 2020 World Map, Twitter showcased various infographics from the ‘most mentioned K-Pop artist by market’ to ‘Top 10 most mentioned K-Pop songs in the world’. Stray Kids was the only artist debuted in 2018 to break into ‘Top 10 fastest-rising K-Pop artists in the world’. Stray Kids also was placed 10th on ‘Top 10 most mentioned K-Pop artists in the world’, buttressing their status as a rising global artist. Stray Kids’ new album ‘Life’ exceeded 230,000 in sales and topped the album chart in 23 different countries, breaking their previous records.

At the 6th place is SF9 who is planning a new project called ‘FANTASY RACE’ in a celebration of their 4th debut anniversary. It has already been 4 years since SF9 made its debut with a single album, ‘Feeling Sensation,’ in 2016, and gained immense popularity throughout their career. FNC Entertainment announced that fans could expect in a total of 4 different race courses as they can experience a variety of content, including a unique album, ‘SF9 Corp 2’, VLIVE, and an offline pop-up store. SF9 is also performing an online late-night concert, NOOB CON-SF9, on October 10th via VLIVE.

Ranked at #10, TXT is making a comeback on October 26th with refreshed and never seen looks. Big Hit Entertainment released album motion graphics through its official platform, Weverse. This third mini-album will capture TXT’s small stories as they transition from the ‘The Dream Chapter’ series into a new installation. TXT’s ‘minisode1: Blue Hour’ will showcase a changed TXT like fans have never seen before with a new concept. Meanwhile, TXT was also nominated in Radio Disney’s Song of the Summer as the only Korean artist alongside global artists like Lady Gaga, Ariana Grande, Sia, and Dua Lipa. 

NEW K.ID, the only TV channel that allows viewers to enjoy K-POP Idol-related content programming 24/7 and exclusive episodes curated from 10K+ videos, is available at CH 511 for free on LG Smart TVs and XUMO apps on all Internet-connected devices.

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BLACKPINK Reclaims Their Throne in NEW K.ID’s Weekly Chart in The BLINK of an Eye

NEW K.ID, the No.1 TV channel for all K-Pop entertainment and source (https://cutt.ly/NEWKID), announced its weekly chart for the 3rd week of September.

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NEW K.ID, the No.1 TV channel for all K-Pop entertainment and source (https://cutt.ly/NEWKID), announced its weekly chart for the 3rd week of September.

[Weekly Idol]

The queens are back again. After TREASURE’s surprise rise to the top of NEW K.ID’s Weekly Idol Ranking last week, BLACKPINK reclaimed their throne, solidifying themselves once again as the most popular idol group in NEW K.ID. BLACKPINK takes 6th win in the chart and will certainly not be the last. BLACKPINK also recently topped the September Girl Group Brand Reputation Rankings carried out by The Korean Business Research Institute. The rankings were determined through a bigdata analysis on media coverage, participation rate, and community indexes of the female idol groups to determine which female idol group has the best brand image in public. As the ranking suggests, BLACKPINK is insanely popular not only in South Korea but also worldwide. Their recent releases like ‘Ice Cream’ that was on Billboard’s The Hot 100 for two consecutive weeks and ‘How You Like That’ that won ‘Song of The Summer’ on MTV Video Music Awards, helped BLACKPINK secure the #1 spot in both NEW K.ID’s Idol Ranking and Brand Reputation Chart.

[WEEKLY HOT NEWS]

Followed by BLACKPINK, CHERRY BULLET, GOT7, MOMOLAND, TREASURE, EVERGLOW, SUPER JUNIOR, AKMU, LOONA, and DAY6 got into this week’s Idol Ranking. Ranked at #4, MOMOLAND’s Nayun starred in a web-series, ‘The Police’, developed by The Korean National Police Agency. She took on the role of ‘Ah-jin Suh’, a virtuous college student who helps the cyber investigation team. The web drama follows the cyber investigation team as they tackle crimes such as, phone frauds, online scams, and more. Nayun also starred in Naver V originals ‘Anniversary Anyway’ as a leading actress, taking on the role of ‘Cha Sei’. She was praised by her fans and the public on her acting skills and put herself in the spotlight as the next up-and-coming idol-turned-actor in the industry.

Coming in at #6, EVERGLOW is making their comeback on October 21st with a second mini-album, ‘-77.82X-78.29’. In the teaser trailer of the title track, ‘LA DI DA’, EVERGLOW showcased a powerful charisma as they appealed to the girl crush image. ‘LA DI DA’ will have a combination of an up-tempo electric pop and retro genre, satisfying the fans with a new sounds that they have never heard of. EVERGLOW topped the iTunes K-Pop chart and surpassed a hundred million views on YouTube with ‘DUN DUN’ and ‘Adios’ within only one year of their debut, solidifying themselves as the new super rookies in K-Pop.

At the 7th place is SUPER JUNIOR-D&E who is releasing a deluxe edition of the beloved 4th mini-album ‘BAD BLOOD’ on September 28th. ‘BAD BLOOD’ that was released on September 3rd gained huge success as it broke into the iTunes top chart in 25 different countries. A new concept image of the special mini-album teased that the new tracks will mirror the dark imagery as shown in the image. The special edition will include two additional tracks, a cover poster, a photo book, and photo cards.

Photo @superjunior Instagram

Ranked at #9, LOONA is also making a comeback with their third mini-album ‘Midnight’ (12:00) which will be released on October 19th. This is their new album in 8 months since their successful second mini-album, ‘#’. ‘#’ not only was the #1 iTunes Album in 56 different countries worldwide but also broke into Top 4 in Billboard World Albums Chart. The official LOONA YouTube channel released a teaser trailer of ‘Midnight’, showing a KST clock hitting midnight in various time zones around the world. The powerful and dynamic soundtrack in the teaser made fans excited for LOONA’s new and upcoming mini-album.

NEW K.ID, the only TV channel that allows viewers to enjoy K-POP Idol-related content programming 24/7 and exclusive episodes curated from 10K+ videos, is available at CH 511 for free on LG Smart TVs and XUMO apps on all Internet-connected devices.

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