There’s something special about the power of music to transcend borders and bring people together. Ladaniva, the multicultural music phenomenon, is a shining example of this. Founded in 2019 by Armenian singer Jacqueline Baghdasaryan and French multi-instrumentalist Louis Thomas, Ladaniva is taking the world by storm with their unique blend of traditional Armenian, Russian, and Balkan music infused with influences from Latin America, Africa, and the Reunion Islands.
Jacqueline and Louis first met at a jazz jam session in France, where they discovered their shared love for Armenian language and music. They began collaborating and created Ladaniva, a musical group that embodies the beauty of cultural diversity.
Their music draws inspiration from traditional melodies from different parts of the world, bringing together different cultures in a beautiful fusion of sound. Although most of their songs are in Armenian, they also have songs in Russian and French.
Ladaniva’s music has become a viral sensation in Armenia, with their first hit song, “Vay Aman,” gaining millions of views soon after its release. Their latest track, “Shakar,” which means “sugar” in Armenian, draws inspiration from everyday life and showcases the versatility and relatability of their music.
The name Ladaniva is derived from a Russian car, which adds a touch of quirkiness to the group’s image. But it’s their electrifying performances that truly capture the hearts of their fans. Their energy on stage is contagious, leaving audiences captivated with their unique sound and infectious enthusiasm.
Jacqueline’s strong connection to her Armenian roots and Louis’ innate musical talent have combined to create a sound that is winning hearts worldwide. Ladaniva is a true testament to the power of cross-cultural collaboration, showing that music can bring people from different backgrounds and cultures together. With their inspiring message and incredible talent, Ladaniva is definitely a group to watch out for.