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Amorepacific x Off-White Introduces Protection Kit

This is the first time a global fashion brand Off-White has launched a collaboration product with a Korean company.
MATTbyMATT
Jan 27, 2021 10:40 am KST
Tags: amore pacificcollaborationoff-whiteprotection kit

Virgil Abloh directly participated in the design, and you can purchase the protection box by draw.

Amorepacific, a Korean cosmetic company, launched a protection kit in partnership with the fashion brand Off-White. This is the first time a global fashion brand Off-White has launched a collaboration product with a Korean company. 

The protection box, which Virgil Abloh directly designed, consists of a container, container strap, mask, mask strap, tone-up cushion, 5 sheet masks, lip balm, and cotton pad. The two companies jointly came up with an interpretation of protection that has become more important these days. You can also receive a ‘PLAY KIT’ that reinterprets the Korean traditional board game Yut-nori through an event held at the retailer. 

Protection boxes manufactured in limited quantities will be sold by the draw at Amorepacific’s official online shopping mall on February 1 at 10 am. After that, it will be sold at Naver Shopping on a first-come, first-served basis from February 8, and at some offline stores from February 10. In March, it will be released to overseas markets such as China and Japan. The price is 195,000 won

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MATT

Hi, I’m Matt, manager of REELS Corporation Inc. and editor of PRESSREELS. Discovering and sharing about music, pop artists. *Cat person* Contact: matt@pressreels.com

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Billie Eilish and ROSALIA has released a music video of ‘Lo Vas A Olvidar’

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