There are reports that Gucci has partnered with Balenciaga. On April 15th, Gucci is planning to unveil the year’s first collection, ‘Aria.’ According to <WWD>, Gucci’s creative director Alessandro Michele is collaborating with the new collection with Balenciaga from the Kering group headed by Demna Gvasalia, which will be announced soon.
Gucci’s broad partnership is not surprising. They also announced a collaboration with North Face, an outdoor pronoun, Kai, an EXO, and a brand ambassador member. Gucci is going to present the ‘Aria’ collection through a short film. Meanwhile, Gucci and Balenciaga did not announce an official position on the collaboration.