(PRESSREELS) Baskin Robbins, run by SPC Group, announced on the 2nd that it has signed an advertising model contract with global artist BTS.
Baskin Robbins has finished shooting photos and videos of new ice cream, which is scheduled to be released in August with BTS, and will release the ad video on cable TV and SNS in August.
Baskin Robbins plans to introduce various promotional products such as “Project Light” in order to commemorate its future meeting with BTS.
An SPC Baskin Robbins official said, “We expect Baskin Robbins to become more special with BTS in August. The advertisement video contains BTS’ charm that will make us forget the heat, so please look forward to it.”