Western hip-hop icon Tupac’s label Death Row Records launched Merchandise, including vinyl, cassette, and NFT, to commemorate the 30th anniversary. Merchandise was divided into three categories at different price points, based on the graphics of Nate Dogg’s single “Nobody Does It Better.” The most expensive items consisted of a limited edition NFT diamond medal necklace, a limited edition ‘Nobody Does It Better’ Audio Bed (a term used to refer to music used as background sound in podcasts), and a 3D file of the medal necklace. The merchandise can only be purchased by three people and is priced at $30030.30.
The second most expensive merchandise consists of a limited edition gold coin NFT, a 30th-anniversary merchandise bundle such as vinyl, beanie, hoodie, and an audio bed, and the price is 100030.30 USD.
The cheapest product was filled with a 30th-anniversary silver NFT and audio bed and was priced at $30.30. Death Row Records 30th Anniversary Merchandise is scheduled to go on sale from the end of April 2021.